Esther is the sweet girl next door and she has been blogging for close to a decade. She loves sharing her fun experiences through the different phases of her life, garnering support from her readers by writing posts that readers can relate closely to.

Coming from a close-knitted family, Esther never fails to talk about good times with her family. She occasionally shares her heartfelt thoughts, about her relationships, her careers as well as her aspirations. Her blog is a platform for her to share the different milestones of her life, and it’s a personal diary for her to document precious memories of her growing years.

Moving on to her next stage of life, Esther now focuses on sharing cooking tips with her readers, where she takes pride in ensuring that each photo is edited to perfection. Esther is as detailed as ever in her food and hotel staycation reviews, that her readers are coming back for more!

Esther was featured in various publications and campus radio. She was invited to be a guest speaker on Channel U TV Talkshow – Shoot 3 and was also featured in episodes on Sweets in 2008 and RazorTV in 2010. She bagged home CozyCot for “Holygrail Fashionable Blog” in 2011 and was the finalist for Singapore Blog Awards for the “Best Individual Blog” in 2012.

Some brands Esther worked with are Canon, Kotex, Philips, Sony, Pizza Hut, Kao Liese, SMRT and Singtel.

Work with Esther